Having visibility is the first step in managing your lead funnel like never before.
Let’s help and guide your team in what to look for when comparing platforms.
Whether you call it lead assignment, routing, or distribution, getting leads to the right partners or reps makes a huge difference when it comes to increasing efficiency and maximizing revenue potential. The top lead management tools on the market utilize AI or other technologies to make this happen.
Some software even allows you to customize the rules for routing so you can base them on the unique skills and performance levels of your salespeople. Once these rules are set, the lead will automatically get assigned to the first available rep that best fits them. No need to sift through each lead before distributing; just set the criteria and let the automated process take over.
This can do wonders for ROI because it takes the guesswork out of your marketing efforts. You can easily see what works and what doesn’t and then target your efforts based on those findings.
The kind of data brings clarity to marketing strategies and helps salespeople see the value brought by the marketing team which can create better sales and marketing alignment.
Managing the sales pipeline can get messy for sales leaders, especially as more and more customers start showing interest. CRMs try to solve for this, but most of them really just hold on to your contacts and allow you to add notes. This may cause them to adopt additional marketing tools to try to fill the gaps, but that usually doesn’t do the trick either. Most businesses need something a little more, something that creates scalable and repeatable practices for their sales teams.
That’s the power of a good lead management tool.
Learn how Lead Assign is the superior alternative to Lean Data, Leadsquared, or Leadspedia.
Lead Management solutions differ dramatically. This quick comparison will help and guide your team in what to look for when comparing platforms.
Ease of Use
We know. No-one wants more software, but with Lead Assign we replace manual processes and ensure you get the most out of your dedicated marketing and sales stack.
Areas to consider when analyzing your current lead management processes.
|Feature||Lead Assign||Manual (Spreadhseets, Smartsheets, email)||CRM Vendors|
|Platform Adoption across your network.||Yes||No||Partial|
|Guaranteed Lead Acceptance.||Yes||No||Unknown|
|AI based Routing Rules||Yes||No||No|
|Real Time Lead Pursuit Data.||Yes||No||Partial|
|Understanding Partner Performance||Yes||No||Partial|
|Overall Bottom Line Impact||High||Unknown||Unknown|
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